You're Booked Solid and Still Broke
A full schedule and an empty bank account is not bad luck and it is not a mystery. It is one of four things, and you can find out which in an afternoon.
How to Price a First-Time Deep Clean
The first clean is the hardest job you will do at that address and the one most often quoted at the maintenance rate. That single mistake has ended more cleaning businesses than any other.
Should You Discount Recurring Work?
A weekly client should sometimes pay less per visit than a quarterly one - but for a specific reason, and the size of the discount should come from that reason rather than from a round number.
What to Charge for Post-Construction Cleaning
Post-construction is the most commonly underpriced job in cleaning, and the reason is structural: it is three jobs, on somebody else's schedule, with dust that comes back after you leave.
What to Do When Someone Says You're Too Expensive
"That's more than I expected" is four different sentences wearing the same clothes, and only one of them is about your price. Discounting on the spot answers all four the same way, which is why it works so badly.
Why Per-Square-Foot Pricing Falls Apart
Published per-square-foot bands contradict each other by roughly three to one, and correctly-priced jobs land on both sides of all of them. That is not a small disagreement. It means the number is not a method.
How to Raise Your Prices Without Losing Half Your Customers
Almost everybody waits too long, then raises too much at once, then apologizes for it. Done properly a price increase costs you a couple of clients and buys back a day a week.
A High Win Rate Is Not Automatically Good News
If you win every job you quote, that is not proof you are good. It is usually proof you are cheap - and it is one of the few business numbers where a lower figure can be the healthier one.
What Should You Charge to Clean a House?
Per-room and per-square-foot pricing both fall apart on real houses, because neither one knows how dirty the house is or how far away it is. Price from the clock instead.
How Much Should You Charge to Mow a Lawn?
Every pricing guide gives you a table of times. None of them tell you where the times came from. Here is the arithmetic, in full, so you can price from your own clock instead of somebody else's chart.