What to Do in the Off-Season
A seasonal business does not stop having costs when it stops having revenue. Pricing as though the year is nine months long is the single most common mistake in seasonal trades.
The Drive Between Jobs Is Costing You More Than You Think
Take the same lawn, the same price and the same mower, and change only the drive between stops. A four-minute drive returns $450.87 in a field day. Fifteen minutes returns $292.37.
How Much Should You Charge to Mow a Lawn?
Every pricing guide gives you a table of times. None of them tell you where the times came from. Here is the arithmetic, in full, so you can price from your own clock instead of somebody else's chart.